Break the Stranger Pattern

My sales coach, Joe Marr, does this fun bit with his introductory seminar.  He has the crowd complete the following sentence: “Never talk to…” and almost without fail, everyone in the class will respond “…strangers“. It’s a pattern that we have absorbed to the point that we don’t even have…

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Brief and to the Point

I’m here to tell you a secret. You’ve probably heard that you should come up with a “30-second commercial” or an “elevator pitch”.  These are supposed to be relatively short responses to the question “So, what do you do for a living?”.  The idea is that when asked, you can…

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