Blog / Articles | Greg Peters

Five-Minute Rule, Part 2

In the last post we talked about the little things businesses can do -- things that take less than five minutes (sometimes even less than a minute) -- which solidify their relationship with the customer. Essentially, they take that short amount of time to make the...

Five-Minute Rule, Part 1

I've been meaning to write this post for a while now, but an article I read today regarding Best Buy's uncertain future (at least in that author's view) has me feeling motivated. I've written several times now about how good customer service is a strong component...

Retro Post: ‘Twas the Night Before Networking

Thought this one might be fun to send out again. Originally from December 24, 2010. 'Twas the night before networking And all through the town, The networkers were stirring All moving around They set out their toolkits Preparing for lunch When connections they'd...

They’ve Got It Backward

Doing what I do (teach people about good networking habits), I keep an eye on articles written about networking. This time of year I see a lot of articles about networking at holiday parties. I also see a lot of grouchiness about that concept. For some folks, they...

So That

We've talked a lot in the past about what networking is and isn't.We know it isn't selling, or taking advantage of other people (without them knowing about it). The best definition I'd heard was networking is the process of developing long-term, mutually-beneficial...

The Lie of the Rugged Individualist

Lone Wolf The Rugged Individualist, the Solo Artist, the Lone Wolf -- they bring to mind images of romance and admiration. Self-made and not depending on anyone -- sprung fully formed and armored from the brow of Zeus, as it were -- they are the success...

Stop Selling at Me

Repeat after me: Networking is not selling. If I ever do decide to create a networking event, I may have that posted over the entrance and make every person who walks in repeat it before walking through the door. It was several years ago now, but I was out in...

Before, During, and After: Networking the Event

If you’ve heard it once, you’ve heard it hundreds of times: The best way to grow your business is through the power of networking or word of mouth. Of course, whoever is saying this never follows up with exactly why that is or how to do it. Especially confusing to...

What If I Really Want to Meet Them?

I'm guessing that they don't want to be interrupted A question came up during one of my recent presentations about how to break into a conversation. Of course, we've covered some of the techniques here in the past. The main point was that we have to be observant of...