Debunking the Myths: Networking is Attending Events

When I first meet with a client I always ask what activities they currently pursue for networking and what they are getting out of each one. Almost inevitably, they list attending networking events such as Chamber of Commerce lunches. They often also say they get...

The Devil on Your Shoulder

You step into a professional gathering and he starts whispering in your ear almost immediately. “Only talk with people who can buy from you.” “Why are you bothering with them? They can’t help you.” “Can you see anyone more important...

Who and What You Know

I’m sure you’ve heard the old saying “It’s not what you know, but who you know, that counts”. Well, they got it half-right. In reality, both sides of the equation are important. Look at the possibilities. If you don’t know anyone...

At the Bottom of the Cycle

Our strength and focus in networking runs in cycles. There are times when we are really revving and we’ll attend three events in a day, contact thirty people on our tickler list, and throw in a one-to-one meeting or three on top of it all. And then there are...

First Impressions are Not Unfair

We’ve heard the statistics. Depending on who you believe, you have between two seconds and a minute to make a good first impression.  Or, more to the point, when you meet a new person, they will make a snap judgment about the kind of person you are within...
Greg Peters
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