No Such Thing as Nothing to Offer

I was inspired by Todd Smith’s blog post tonight about being careful with how you treat everyone in your life, because it all reflects on your reputation. I’m sure you know the old saying about telling how good a person is based on how they treat someone...

Be Ready to Tell Them What You Want

Picture this. You’re out having lunch with one of your close networking connections. You’ve been having a great time catching up and learning more about each other. Then there’s a pause in the conversation and she asks, “So, how can I help...
Be Known for Something

Be Known for Something

If you were to ask the people in your network, what would they say you are famous for? What is your unique skill, topic of expertise, or character trait which comes to mind for them? Whatever it is, that is the reason people will be contacting you. My brother,...

Reaching Out to be Top of Mind

In order for word of mouth marketing to work, you’ve got to be top of mind. It won’t matter at all that you’ve met with hundreds of people in the last year, if they don’t remember you, you might as well have stayed home. So, what can we do to...

Myth: The More You Meet

There’s a myth in networking that goes something like “The more people you meet, the more referrals you get”. This would be technically correct if you added “All other things being equal” to the beginning of the sentence. Of course,...