How to Find a Contact Sphere
We talked about contact spheres yesterday. Basically these are the group of businesses who also serve you target market, but don’t compete with you. They tend to make good networking partners since the clients for one can often be clients for the other. OK, so...Contact Spheres
As I understand, Dr. Ivan Misner, the founder of BNI coined the term “contact sphere” in his book, The World’s Best Known Marketing Secret: Building Your Business With Word-of-Mouth Marketing. It’s an idea that a lot of new networkers...