Who Do You Serve?

We’ve talked many times before about developing a specific target market to help focus our networking. With a target market we can more easily determine which events to attend and which groups to join. The more tightly defined that market, the better our network...

Good Old What’s-His-Name

If only remembering their name was this easy. I saw a Facebook update from Shawne Duperon where she talked about what to do if you have forgotten someone’s name in a networking situation. The first thing, of course, is not to be too embarrassed. Unless this is...

What if They Don’t Want to Play?

You go to a networking event and meet some really cool people. You get their cards and when you get home you enter them into your contact system. The next day, you give them a call to set up a coffee or lunch. Your goal is only to get to know them a little better....

Finding the Shortcuts

Did someone push the “up” button for the elevator? OK, I know you might be getting tired of these posts, but I was boring someone to tears with my stories of Dragon*Con the other day and another networking concept popped into my head. Bear with me....

The Art of Gifting

One of the assumptions that beginning networkers have is that giving gifts to people in their network automatically builds a stronger relationship. Maybe. True, if done correctly, giving presents can be a valuable part of good networking practice. Done poorly,...
Greg Peters
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