

When They Ask, Tell!
I had something kind of amusing happen last month. As many of you know, I spoke at my friend Bruce Webb’s Educational Breakfast. As a part of that presentation, I had the audience work on specifying their target market. We went through a process of examining...Listen for the Why
What’s my motivation? My wife taught me this one. She uses it a lot in business meetings, but it works just as well in lectures, one-to-ones, or any other situation where we are listening to someone else speak. The challenge is that most people will listen to...
Make Them Special
I’ve had a couple of instances in the last few of weeks reminding me of the importance of keeping the focus on the other person. The first was Shawne Duperon’s presentation at the Ann Arbor-Ypsilanti Regional Chamber’s lunch event,...