Interaction or Interruption

Thinking about it, which do you remember more clearly, the last television commercial you saw (interruption) or the last phone call you had with a friend (interaction)? How about the last billboard (interruption) or the last coffee with a networking contact...

Lose the Jargon

I’ve mentioned in the past that the best thing about a 30-second commercial is that it’s short. You don’t run the risk of boring people too much. Personally, for networking events, I prefer something that is shorter than ten seconds. Even keeping it...

Asking for Referrals, Part 4: How Else Can They Help?

This is part four in a continuing series on asking for referrals. You may want to check out parts one, two, and three before you continue, but that’s up to you. So in the previous parts we spent some time refining our description of our ideal client. We took a...

Be Open to Receive

Good networking is all about being willing to provide value with no expectation of return. You should always be looking for ways you can help other people with pursuing their passions and goals. That being said, be sure you are giving the other person the same...
Greg Peters
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