Break the Stranger Pattern

My sales coach, Joe Marr, does this fun bit with his introductory seminar.  He has the crowd complete the following sentence: “Never talk to…” and almost without fail, everyone in the class will respond “…strangers”. It’s...
Good Books: The Go-Giver

Good Books: The Go-Giver

I actually read “The Go-Giver” by Bob Burg and John David Mann when it first came out about two years ago. I enjoyed it thoroughly then and when I picked it up again to review before I started on their newest book, “Go-Givers Sell More”, I...

The Snowflake Principle

The other morning I was watching out our front window as another several inches of snow fell softly through the air. As the gentle flakes began to stick to the driveway, I reflected on the nature of networking and how it mirrored the snowfall in its deepest essence....
Business Cards — (Don’t) Take Two

Business Cards — (Don’t) Take Two

In the years that I’ve been networking, I’ve noticed a practice that I once used myself. In retrospect it seems kind of strange. I would be at a Chamber lunch or a member reception — the exact event wasn’t particularly important. I had just met...

Brief and to the Point

I’m here to tell you a secret. You’ve probably heard that you should come up with a “30-second commercial” or an “elevator pitch”.  These are supposed to be relatively short responses to the question “So, what do you do...
Greg Peters
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