The Snowflake Principle

The other morning I was watching out our front window as another several inches of snow fell softly through the air. As the gentle flakes began to stick to the driveway, I reflected on the nature of networking and how it mirrored the snowfall in its deepest essence....

Destroy the Competition

I love to meet others in the area who do what I do. Marketing companies who do website design, dedicated Web professionals, programmers — I want to know who they all are. After all you’ve got to know the competition so you can beat them, right? Well, for...

Mix the Medium

You’ve scheduled in your regular networking time. You’ve got your log to track what you are doing.  You’ve got your list of people to contact.  Now there’s only one thing left to do. Decide how you’re going to do it. There are...
Business Cards — (Don’t) Take Two

Business Cards — (Don’t) Take Two

In the years that I’ve been networking, I’ve noticed a practice that I once used myself. In retrospect it seems kind of strange. I would be at a Chamber lunch or a member reception — the exact event wasn’t particularly important. I had just met...
Greg Peters
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